Rethinking Data Priorities: Preparing Associations for an AI-Driven Future
On-Demand Webinar | June, 2024
Is your approach to data collection and management limiting your organization's ability to keep up with emerging technology like AI?
Learn how adopting a holistic data strategy can lead to:
+ Improved Member Experiences
+ Better Staff Retention
+ Stronger Revenue Growth
Access the on-demand webinar and get started building a data strategy the supports long-term success.
Rebecca Achurch, Achurch Consulting
Rebecca Achurch is an IT executive who evolved from the “program side” of association management to become a leader in strategic planning and team building. She is experienced in both Waterfall and Agile project management and is a strong believer in the Agile Manifesto’s guiding tenants of “Individuals and interactions over processes and tools.” She used those tenants to form the foundation of Achurch Consulting. With over two decades of non-profit/association management and technology experience, Rebecca possesses in-depth knowledge of industry technology solutions. She has a unique ability to align the strategic goals and culture of an organization with the appropriate technology. She serves as the Fractional CIO for several organizations where she is responsible for strategy and infrastructure. Most notably, Rebecca has facilitated transformative IT changes that allow staff to work seamlessly from the Motor and Equipment Manufacturers Association‘s (MEMA’s) three locations, or anywhere in the world, and helped upgrade their technology platforms. Having built and worked on virtual and co-located teams for over 15 years, Rebecca began by being the first person in the American Chemical Society’s (ACS’s) IT Division to work as a remote employee. While there, she built and managed a team of more than 15 project managers, business analysts, and developers to implement innovative applications for both internal business units and ACS Members. In addition to her bachelor’s degree in Communications, Rebecca possess several certifications including the Program Management Professional (PgMP), Project Management Professional (PMP), Certified Scrum Master (CSM), Certified Association Executive (CAE), and is a Gallup-Certified Strengths Coach.
Tobin Conley, Delcor
With almost 40 years of experience in the nonprofit, higher education, and association communities, Tobin Conley has considerable knowledge of the administrative practices and information technology (IT) processes of the nonprofit sector. Mr. Conley is a member of the American Society of Association Executives (ASAE) and has earned the Certified Association Executive (CAE) designation in recognition of his knowledge of and involvement in the association community. He is also recognized as a Certified Information Professional (CIP) as conferred by the Association for Intelligent Information Management (AIIM), a designation created to recognize those with the ability to protect and manage information and develop organization-wide strategies based on established methodologies and industry best practices. Mr. Conley holds a B.A. degree in Political Philosophy from Michigan State University, Cum Laude, as well as an M.A. degree in History and an M.L.S. from the University of Maryland, College Park. Prior to joining DelCor, Mr. Conley served as Vice President of Membership for the International Sign Association. He has also held previous positions at the Association of American Colleges & Universities (AAC&U), United Educators’ (UE) Risk Retention Group, and the National Association of College & University Business Officers (NACUBO).
Stephen St John, fusionSpan
Stephen St. John comes to fusionSpan with over 7 years supporting mission driven organizations. He is responsible for leading the Solutioning and Customer Success teams with a focus on pre-sale engagements and ongoing client relationships. A 7x Certified Salesforce Professional, specializing in supporting Nonprofit, Association and Public Sector Organizations. Stephen has extensive experience helping organizations evaluate their current systems and plan their transition to the Salesforce Platform.
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